I am a big believer in writing things down. I know we are in the age of the app, but writing things down on paper still work best for me.
I recently found a company that creates unique flash drives. As I looked through their, catalog I spotted an assortment of 8 gig flash drives made into executive pens. What sealed the deal for me was the ability to add my logo to the pen. Right away I knew I had to have them.
My idea is to use the pens as a marketing piece, making it easier for clients and potential clients to think of me. I could load a pdf of my work on the drive and send a potential client a nice note along with my logo pen.
It's harder today to stand out in the crowd, but helping clients do something they are already doing will certainly help you stand you from the rest.
Always Dream Big